Northwestern University

Creating an engaging website for a university-wide leadership research center.
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Northwestern University is a private research university based in Evanston, Illinois, with other campuses located in Chicago and Doha, Qatar, and academic programs and facilities in Miami, Florida, Washington, D.C., and San Francisco, California. Along with its selective undergraduate programs, Northwestern is known for its Kellogg School of Management, Pritzker School of Law, Feinberg School of Medicine, Bienen School of Music, and Medill School of Journalism. Northwestern attracts over $650 million in sponsored research annually.

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Utilizing University standard website components, the Center for Leadership introduces unique personality.
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Custom user portal for individual leadership training and journey mapping.

Scope of Services

Strategy

Research, analysis, product roadmapping, campaign strategy

Technology

Front-end development

Branding

Positioning, messaging, brand application

Design

Digital experiences
Black Blanket Farms
Branding / Identity Digital / Web Print / Packaging