The thematic communication campaign is designed to meet the institutional objectives of being versatile enough to accommodate the diverse and dynamic programming that occurs at the UIC College of Medicine, in addition to representing specific and meaningful ideas about the organizational priorities.
UIC College of Medicine
Tagline, power words and selected messaging enables the institution to challenge the notion that the
UIC College of Medicine is a “well-kept secret”.
Lifestyle imagery provided courtesy of Greg Miller Pictures.
Scope of Services
Strategy
Analysis,
campaign strategy
Branding
Messaging,
visual identity systems,
brand guidelines,
brand application
Multiple
Marketing / Campaigns
Print / Packaging